Winsight Grocery Business (WGB) is a media publisher acquired by Winsight Media in 2017. WGB provides news and resources to professionals in the grocery industry.

MQ migrated, redesigned and aligned the newly acquired grocery website into Winsight's suite of properties. The digital relaunch of WGB, including migration of legacy content and data, took less than 60 days.

Key Achievements

• Increase of 30K eNewsletter subscribers
• 35% increase in eNewsletter opens
• 38% increase in website unique users
• 39% increase in website sessions
• 56% increase in website pageviews
• 8% decrease in website bounce rate
• 23% increase in Twitter followers
• 30% increase in Facebook followers

For more information about this project:

View Press Release

Work Samples From This Project

Media Site Content Migration, Design & Development

Sample Article Layout

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