Media Publishing Platform for Grocery and Supermarket News

Grocery and supermarket news; B2B magazine for Executives, Grocery Wholesalers, Independent Grocers and Grocery Distributors.

Winsight Grocery Business (WGB) is a media publisher aquired by Winsight Media in 2017. WGB provides news and resources to professionals in the grocery industry.

MQ migrated, redesigned and aligned the newly-acquired grocery website into Winsight's suit of properties. The digital relaunch of WGB, including migration of legacy content and data, took less than 60 days.

Key Achievements

  • Increase of 30K eNewsletter subscribers
  • 35% increase in eNewsletter opens
  • 38% increase in website unique users
  • 39% increase in website sessions
  • 56% increase in website pageviews
  • 8% decrease in website bounce rate
  • 23% increase in Twitter followers
  • 30% increase in Facebook followers

For more information about this project:

View Press Release

 

Work Samples From This Project

Media Site Content Migration, Design & Development

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Sample Article Layout

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