winsightgrocerybusiness.com website
winsightgrocerybusiness.com website

Grocery Business Online

Winsight Grocery Business (WGB) is a media publisher aquired by Winsight Media in 2017. WGB provides news and resources to professionals in the grocery industry.

 

MQ migrated, redesigned and aligned the newly-aquired grocery website into Winsight's suit of properties. The digital relauch of WGB, including migration of the old data, took less than 60 days.  

 

Key Achievements
  • Increase of 30K eNewsletter subscribers
  • 35% increase in eNewsletter opens
  • 38% increase in website unique users
  • 39% increase in website sessions
  • 56% increase in website pageviews
  • 8% decrease in website bounce rate
  • 23% increase in Twitter followers
  • 30% increase in Facebook followers

 
 

For more information about this project:

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